STEP 1 — The Fluency Layer · For organisations with 500–10,000 employees

I know AI matters. My board is asking. My team tried Copilot. Nothing stuck.

STEP 1 transforms that paralysis into daily AI habits across your leadership team. In just one 3-hour TEAM session, reclaim ≈20% typical time-capital. Build the evidence your CFO needs. Get your board win.

7
Products from 2 hours to 1.5 days
≈20%
Typical time-capital reclaimed per leader
L0→L2
Fluency movement evidenced by Gate 2
NPS 8.6
Average across 350+ leaders
Products Evidence Ledger Pathway Investment Resources

The pattern we observe: Most organisations have licensed AI tools, run awareness sessions, and appointed an AI lead. The result? Individual habits that don't cross team boundaries. Pilots that don't scale. A board asking for the return after 12 months, with nothing measurable to show. 72% of CIOs are breaking even or losing money on AI investment (Gartner CIO Survey, May 2025). STEP 1 exists to break that pattern.

The Seven Products

Choose your entry point. Scale on evidence.

Every product releases daily AI habits. Every product gates on evidence. Pick the one that matches your current need, then layer others as capacity proves.

Core

PERSONAL

120 minutes · 1 leader

Individual-paced introduction to GenAI. First hands-on experience. Your personal use cases. Bundled in all programmes.

  • Hands-on, not theory
  • Your real problems in real time
  • Daily habit, not one-off
  • Bundled in programme

STRATEGIC

3 hours · CEO/Chair

Entry point for the C-suite. Customer-back lens. Visible board leadership signals the priority. Must-have for enterprise at scale.

  • CEO/Chair only
  • Customer-back lens
  • Signals board commitment
  • Included in programme
Core

TEAM

3 hours · Up to 16 leaders

Shared language. Daily habits. Peer learning. Builds ≈20% time-capital across the function. NPS guarantee on PERSONAL and TEAM sessions.

  • Shared language & method
  • ≈20% capacity evidenced
  • Up to 16 leaders together
  • NPS guarantee on PERSONAL or TEAM sessions (6 or below, no charge)
Advanced

ACCELERATE

3–4 hours · Up to 6 people, remote

Go deeper: analytics, automation, agents. For teams ready to specialise beyond fluency basics. High-ROI micro-specialisms.

  • Analytics & data use cases
  • Automation design patterns
  • Agent orchestration
  • £2,550–£6,940
Transformation

FUNCTION

3×4 hours ≈ 1.5 days · Full function

Function-wide AI-enabled roadmap refresh. New team charter aligned to daily AI practice. Organisational capability reset.

  • AI-enabled roadmap
  • Team charter refresh
  • Cross-function alignment
  • £13,400

ENTERPRISE

1 day · CxO group

Enterprise-first decisions. Decision rights aligned. Board-level capability setting tone for scale. Required for transformational engagement.

  • Full CxO cohort
  • Enterprise-first decisions
  • Decision rights aligned
  • £18,250
Scale

COACH2COACH

Double-length train-the-trainer

Your internal facilitators deliver PERSONAL and TEAM sessions independently. 10 TEAM sessions saves ≈£49k versus external. Self-funding.

  • Insource PERSONAL delivery
  • Insource TEAM delivery
  • 10 sessions saves ≈£49k
  • Permanent internal capability

Funding follows evidence, not hope.

The Evidence Ledger is TIP's proprietary evidence-gated investment model. Your investment releases quarterly: only when evidence is proven.

The Evidence Ledger. Spend → Capability → Value

Every session generates evidence: Transcript Intelligence captures what leaders actually do (not what they report), confidence deltas track real-time mindset shift, and NPS scores provide independent proof of impact. This evidence flows into the Evidence Ledger and determines whether the next quarter of investment releases.

Gate 1 · Day 30

Behavioural baseline established. Early shifts visible. First NPS scores captured. Transcript Intelligence data flowing.

Gate 2 · Day 60

L0→L2 fluency movement evidenced. Capacity signals emerging. Cohort progress tracked across functions.

Gate 3 · Day 90

≈20% capacity evidenced. Thin slices validated. STEP 2 pathway agreed. Next quarter investment released.

The Product Flow

Pathway from entry to scale.

Start small, prove fast, scale on evidence. Every product stacks. Every product gates on delivery.

STEP 1 Progression: L0/L1 → L2 → Self-Sufficient

STRATEGIC
3h, CEO/Chair
★ Non-negotiable
PERSONAL
90m, 1 leader
Bundled
TEAM
3h, 16 leaders
≈20% time-capital
ACCELERATE
3–4h, 6 people
Advanced specialisms
Optional layers: ENTERPRISE (CxO alignment) · FUNCTION (roadmap refresh) · COACH2COACH (insource at scale)

Pre-scoped investment packages. Clear outcomes.

Three bundles, three investment thresholds, three clear outcomes. All evidence-gated through the Evidence Ledger.

IGNITE

£50k–£80k

For: Mid-market, single function, rapid entry.

Includes: STRATEGIC (1×3h) + PERSONAL (up to 20) + TEAM (2–3 cohorts, up to 16 each) + evidence gates.

Outcome: 60+ leaders, L0→L2 fluency, ≈20% time-capital evidenced, STEP 2 pathway agreed.

ACCELERATE

£150k–£250k

For: Enterprise, multiple functions, proven impact.

Includes: ENTERPRISE (1 day, CxO) + STRATEGIC (1×3h) + PERSONAL (up to 50) + TEAM (4–6 cohorts) + ACCELERATE modules (2–3) + COACH2COACH (1–2 facilitators).

Outcome: 150+ leaders, L0→L2 at scale, 2–3 internal facilitators self-delivering, STEP 2 fully defined.

TRANSFORM

£400k–£550k+

For: Large enterprise, organisation-wide, 18-month horizon.

Includes: ENTERPRISE (1 day) + STRATEGIC (CEO + Chair, 1×3h each) + PERSONAL (100+) + TEAM (10–15 cohorts) + FUNCTION (2–3) + ACCELERATE (3–4 modules) + COACH2COACH (4–6 facilitators) + dedicated programme director.

Outcome: 300+ leaders, L0→L2, fully insourced delivery, STEP 2 scaled across organisation.

Download the STEP 1 Programme Guide

See exactly what 350+ enterprise leaders experienced in their first TEAM session. Includes the session agenda, Mentimeter data showing real-time mindset shifts, and the evidence framework that proves ROI to your CFO from day one.

Download the Guide (PDF)

Download the STEP 1 session guides

Every STEP 1 session has a detailed guide covering format, outcomes, and evidence. Download and share with your team.